Our Team
Lionel James
It all began with a love for fishing. As a kid, I spent countless hours on the water — sometimes alone, sometimes with my dad — and those experiences shaped who I am today. I created Lines of Service to give kids the same opportunities: to explore, learn, and grow through fishing, building confidence, life skills, and lasting memories. How we share this story, and the impact we create, can inspire generations of young anglers and outdoor adventurers.